
- Do you understand what internal and external factors will affect your business?
- Do you understand the risks AND opportunities?
- Are you listening to your clients? Are you asking them good questions? Do you know how they will react?
- If you are in management are you listening to your staff ... because they are closer to the action? Are you arming them with the right questions to ask?
- Do you have a game plan for next year? How is it different than previous years?
- Are you active in your industry association? Do you know what your competitors are planning?
- When did you last do a strategic plan?
- When did you last look outside your own business?
- When did you last do an extensive account planning exercise?
- Are you executing on the planning that you have done?
- Do you have the right people on your team, or could you benefit from "upgrading"?