The Eagle Blog

Old Sales Excuse #11 … All My Client are on Summer Vacation

beach chair and umbrella on the sandSummer IS the season for vacations.  Along with that comes the old sales excuse that the clients are all away on vacation, so clearly they can’t be expected to

  1.  have as many client meetings;
  2.  sell as much as their manager expects; and
  3.  be expected to put in the same kind of hours as during those cold Winter months!

Some realities:

1.  Client organisations still need to “get things done” during the Summer;

2.  Not everyone goes away at the same time.

3.  Not too many people take the whole Summer off.

4.  If your circle of contacts is so small that they are all away at the same time it is a great time to get out and meet some new people.

5.  Summer provides opportunity to walk outside to your client locations, have coffee on the sidewalk, drink a “cold one” on a patio; and, dare I even say it. get your BEST clients out for a game of golf.

6.  Often there are times when clients may even have more time to meet during the Summer because some of their bosses, or direct reports, will be away too … reducing the demand on their time.

8.  Shareholders and executives have an expectation of results ALL year around.

9.  There are a million things any salesperson can be doing during a traditionally “slower” time!

10.  Take advantage of the fact that some of your competition are slacking off and take some of their market share!

Bottom line: Your results are dictated by your effort … Do The Work!

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Kevin Dee is Chairmam and founder of Eagle (a Professional Staffing Company)
Want to know where Canada’s hot jobs are?   Visit the Eagle Job Centre!
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