If you are a sales person then one of your goals is to build strong relationships with your clients. You cannot afford to take them for granted, you certainly need to be sure that you are doing everything in your power to give them great service.
When a new supplier to our company took time out to send an email saying “thanks for the business, we appreciate it and will do everything we can to meet your expectations” I was very pleasantly surprised.
Over the course of the next few days we heard from several senior people at this company, all taking time out to introduce themselves and welcome us as a customer. What a nice welcome! How hard is that? Most companies do appreciate the business but few take time to tell you.
Some time ago I wrote blog entry about Ten Tactics for Superb Relationships, which might be worth revisiting. The blog entry was based upon the book, The Greatness Guide by Robin Sharma. Tactic number 4 was to say Please and Thank You!
Kevin Dee is the founder and Chairman of Eagle (a Professional Staffing Company)
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